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Mobile Apps And Your Business

Derek Robinson

By Derek Robinson

Author: Derek Robinson


Mobile Apps And Your Business

By Derek Robinson

Mobile phones can almost be classified as drugs because of the level of addiction involved. Most people are addicted to these tech gadgets which are evolving every single day. One of the most important evolution stages is when the mobile phone became more of a small computer than just communication device. Statistics show that most people check their mobile phones once after every few minutes and most of them go everywhere with these devices including to the bathroom and to bed. For this reason, you, as a business owner, should view mobile phones as effective marketing tools and here is some information how.


Ever since the introduction of iOS and Android systems on mobile phones, these gadgets can now perform tasks that were only left for computers. This means that they can handle complex applications which are geared towards making the life of the user easier and more fun. Today, there is an app for almost everything and this means that you will need to get into this business to attract the attention of consumers who are always looking for a new interesting application. There are many advantages of having a mobile application and it is time you enjoyed these benefits.


As aforementioned, consumers are always looking for applications that will make their life better and this is why you need to involve professionals in iOS and Android application. If you have an interesting mobile application for your business, you will not have to go through the stressing marketing process. Things will be as easy as, one consumer downloads and installs application on their phone, loves it shares with others and the others share with their friends. You will enjoy the effectiveness of consumers marketing your application. The key is to create an application that your target consumers will find useful.


Applications have the ability to increase consumer traffic to your business and this will gradually increase your profits. A mobile app also comes with different opportunities of making money and you only need to work with a team creative enough to incorporate all the ideas that will lead to more income. When your business is generating more income, then you will expand and this will only lead to more income.


Branding is easier when you are using applications. Since you will use all your branding and identity strategies in the development of a mobile application, you will put your business at a recognizable platform. The only way your business brand will become more popular is if people see your identity everywhere they turn and since most of them turn to mobile phones, then this is one of the places you need to be.


Because not all of us can create mobile applications, there are experts for this particular task. We have a team of application developers skilled in handling both iOS and Android systems to create applications that are not only interesting but also functional to help your customers in interacting with your business and improving the customer-business relationship. This is how your brand grows and buyers become loyal customers.

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The Rise And Rise Of Professional Internet Marketing

By Derek Robinson

In simple words, internet marketing is an advertising process that utilizes the internet and online tools to deliver promotional information about products and services to the consumers. If you have come across any promotional content that has a call to action, whether on a website, article directories or social media platforms, then you have already encountered internet marketing. Though most people are using internet marketing, there is a thin line between success and mediocre and this line can be defined as ‘professional’. If you choose to go professional, then success is within reach, here is how:


It is true that you understand your business better and you know where you want to be in the next few weeks, months or years. Well, there are some processes, which will be involved in getting you to where you want that will require the hands of a professional in the field and internet marketing is one of these processes. When you outsource this important marketing strategy to professionals who have years of experience and exceptional skills, it will not take you long to notice the positive results from the marketing campaigns.


Running a business sis not an easy process and you will need all the time you can get your hands on to work through the different areas. This is why you should make it a point to let professional work be handled by professionals. Even if you know something or two about internet marketing, you will not have all the time in the world to run successful campaigns and still have the time to handle other crucial business matters. If you let experts handle this task, you can go on supervising other aspects of your establishment since internet marketing will be in safe hands.


Some of the areas that our internet marketing team will handle include but not limited to search engine optimization, social media marketing, email marketing, pay per click advertisements, and video marketing. All these are essential parts of the marketing process and together they are a powerful tool that can efficiently propel your business to success. Reliable statistics show that people are using the internet to find information about products, services and the businesses selling them. This means that you will need to be where they are searching and there is no better way that having a solid online presence. To succeed on the internet, you will have to market your business and the mentioned channels are the most effective in delivering positive results.


It is time to adopt the new ways of conducting business and one of the most important one is online business. Your online presence is useless if people cannot find you. This is why we have brought together great minds in the internet marketing field to create an efficient team that will work with you to create awareness around your business, products and services. This is the only way you will reach out to more consumers and improve your sales. For professional results, work with our experienced and highly qualified internet marketing experts.

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website cost

How Much Does A Website Cost? The Truth

By Derek Robinson

Most people who want a website built for personal or business use always have a similar question about how much money they should invest in a website. If you do not have a boatload of money in the bank, the smallest amount of money is a big concern and you want to see it utilized in the best way possible.


When you are paying for tangible goods, the concern is not all that intense. When intangible things such as website development or design services are things you are paying for, there are always problems. Because you cannot hold the website in your hands, knowing what it is really worth can be a little tricky.


The cost you pay for having a website built will greatly vary. If you get quotes from as many as 20 web designers, you will get an equal number of varying rates. Some will charge a few hundred dollars while others will ask for thousands, it all depends on the company, what they offer and a whole lot of other unexplainable things. The big question is – how do you know the right amount to pay for a website?

Factors Affecting the Cost Of Web Design

What You Need

One mistake that most people make is to assume that because they have what they consider to be simple ideas, they should pay lower than what the designer is willing to take. This is a mistake because what you might consider to be simple can be a great deal of work in web design. You should not be surprised to find a one page website that requires more work than a website with dozens of pages.

Something that you might not know is that the designer will not charge you according to the amount of time they take to create your website. Some of these processes can be done fast but they will need skills and knowledge, and this is what you will be paying for. What a designer can do has been learned over years and this is why you are going to pay for their services. If anyone could do the tasks, then there would not be specialists in web design. There are things such as eCommerce, opt-in membership and forums that need extra work and this means more money in the overall cost.

Skill Level Of The Designer

While it is possible to get a website for $150, the quality will be so far from what $1500 will get you. The difference between the two will be like a tricycle and a sport bike. Both might get you where you want to go but one will have better results and will get you there faster. A designer who charges you more is always willing to go an extra mile to provide all the extras and make sure that your website is in accordance to your needs and preferences. What you will get from them cannot be achieved through the cheap rates. When all is said and done, you will have a value for the added cost. Low rates will only lead you to a bogus designer who might be in the learning process and what you will get is a trial website that does nothing to help you achieve set goals.

Are You A Stubborn Client?

This is something people in the industry only like to whisper but let us be honest for a minute. If you will be calling the designer 50 million times in a day… well, it might not be 50 million but calling the designer multiple times to change this and improve that might just cost you a fortune. Website designers have developed the ‘skills’ to identify stubborn clients and just in case one tiptoes to their business, they will make sure they get paid for bothers and the stubbornness from the client asking for thousands of things changed every hour.

So, How Much Should It Cost?

The following are a few things that you might want to consider before you budget for a web design:

For A Blog

Should I Spend On a blog?

Well, if you have a blog that you use as a platform to share memories and photos with friends and family and do not earn anything from it, then this is not something you should spend more than a few hundred dollars on. The easiest way is to just grab one of those free themes and just leave the design at that. If you make money from your blog or you want to make money from it, then you will need to spend money to make more money.

Benefits Of A Professional Blog Design

If you want to attract more traffic, which will attract more advertisers and features on the big sites, then you will need the help of a professional design. It is possible that spending about $1500 now will earn you more than 5 times that money in a year. This should be motivation enough to get you going for a professionally designed blog.

Is Outsourcing A Good Idea?

After asking for quotes from designers, most people say that they will design their own blogs to save money. This leads to four possible outcomes:

– They will spend hours trying to work on the blog design and the sad part is that it will still look bad.

– They spend hours trying to figure out how things are done then give up and hire a designer.

– They hire a cheap designer who will give the bad quality designs and end up looking for a professional designer to fix the bad design

– They pay a designer after the DIY process because what they made for themselves is not what they really wanted.

All of these cases are a waste of time and money; something that could have been avoided if they decided to work with a professional designer in the first place. If you are a blogger, stick to your blogging lane and let professional designers do their work. You will thank yourself later for making this decision.

How Much Should You Spend?

You should spend anything between a couple of hundreds to a few thousand dollars. This will depend on what your blog gives you and the audience you have. Unless you have a blog that earns you a lot of money and has a huge following, you should not spend more than $5000 on it.

Business Websites

Do I need A Business Website?

In this technology era, a lot of consumers are finding businesses online and it would be a great disadvantage if you are not where people are looking. Whether you have a thousand outlets or a thousand workers, if you do not have a business website, there is a lot you are missing in the 21st century. That said, having a poor quality or outdated business website will actually do more harm than good. You might think that having any kind of website is better than not having online presence but the truth is that you will lose some customers who will look at your business as being cheap and disorganized.

Benefits Of A Business Website

A website can be used for a number of things such as teaching people, making appointments, making purchases, or providing contact information. There are two important things when dealing with a business website. 1. If your website is not leading to more sales, there is clearly something wrong with it. 2. If it leads to sales, you need to know how to make it work better for an improved customer experience that leads to more conversion.

What Do Businesses Need?

Most business owners spend time and energy worrying about the tiny things that do not actually matter like more space for the logo that pushes content down, menus that pop out in a certain way and many other things that do not really matter. While they worry about these things, they miss the bigger picture and this leads to visitors who leave as soon as they land on the website. If you do not have an idea of what your business website needs, it is time to talk to a professional web designer.

How Much Should It Cost?

Since business website have so many elements involved, it might be difficult to decide on a price. It is important that you budget a few thousand dollars for a professional website. To get a better picture of why you should spend that amount, put yourself in the shoes of your target customers and think of all the things you would want to see on a website. Keep in mind that though the customer wants a website that is easy to use, they want it to be professional. This can only be achieved by a professional website designer who will have all your needs and preferences in mind and still think about the expectation of the consumers in your line of business.

For professional results, it is a great idea to let a professional web designer handle the designing as you worry about other important things in your business.

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