Topnotch

Something About Ecommerce Website and Rebuilding

By Derek Robinson

Most ecommerce store owners will want to rebuild their websites at some point. We will tell you why working with a professional will help you get a good one. There is something about Ecommerce website and rebuilding it that you need to know before you go ahead with the project.

 

This rebuilt will be for different reasons including the following:

– The current website slow leading to customer loss

– The current ecommerce store feels and looks old

– Direct competitors have rebuilt or built a new store that is better looking

– The conversion rates have dramatically dropped.

– Current store upgrades are taking more time and spending more money

 

Whatever the reason behind the rebuilt is, the storeowner will be convinced beyond reasonable doubt that having a new site will solve their problems in one blow. At this point, you need to keep in mind that the reason you have an ecommerce website is to make it easy to sell and make it easy for consumers to buy.

 

If the rebuilt goes right, you might see an increase in customers, sales, profits and an improvement of operations. However, it is worth noting that rebuilds can be a pain in the neck and can result in unforeseen risks and costs.

 

There are store owners with horror stories to tell. They got a rebuilt and the sales went to zero for a few days before the team could try and fix the existing problems on the new website. Prior to starting the rebuild process, there are a number of important questions you should answer.

Can your Business Afford the Ecommerce Rebuild?

One of the main risks that you face with an ecommerce rebuild is the fact that the process can wipe out your sales. So, can your business handle a few days without business? If the ecommerce is just a part of a larger business, it can tolerate the drop while the website is being fixed. If your business is entirely web-based, chances are that it cannot handle a complete shut down for a few days.

 

If you still need to go through with the rebuild, you need a plan. You should have a plan on how you will reverse the sales after the down time. The period could be long with multiple tests and checks or it could be just a simple process that does not take long.

What if the Rebuild Takes Longer and Spends More Money?

Almost all rebuilds take longer than planned and this brings with it extra costs. There are always important things that are overlooked during the process and they come back to bite your business. Think about if the business can really afford the process if it lasted twice as planned and doubled the budget. Keep in mind you will be closed for a longer period and will have to dig deeper in to your pocket without any sales.

 

Instead of one big rebuild that takes several months, you can think of smaller processes that will be rolled into one. This will prevent the extended downtime that might result in losses. This means that there will be limited changes which will cost less. You will also be in a position to track the process better and you can step things up or put them on hold when the budget is tight.

What Will the Ecommerce Rebuild Fix?

It is important to know what problems you will be fixing with the planned rebuild. The rebuild is risky and expensive and if you choose to follow this path, you should be sure that it will benefit your ecommerce website a great deal. This means that the rebuild should be fixing problems that other simpler and less expensive processes cannot solve.

 

Keep in mind that the problems that warrant a redesign are not minor things such as home page rearrangements. They should be significant changes like switching to one-page checkout, redesigning the showcasing and listing of products and adding backend testing frameworks to all store components. These are major changes that could bring significant benefits to the store.

 

It is, however, better to focus on one significant change than the entire project. This way you will prevent time wastage that goes to other unimportant elements that also waste resources. When the focus is on one problem, the decisions made will be clearer and this will ensure that the process is handled faster than usual. The only important thing is to ensure that the rebuild actually handles the main problems your ecommerce website has been facing without throwing it into other new problems.

 

To cut the long story short, the ecommerce rebuild can work, but you should expect chaos. It is likely that you will spend more than you budgeted and the process might take longer. The impact might not have the fireworks or be as big as you imagined. It’s just good to be prepared. For a better deal, you might want to consider working with professional web designers in New York for an affordable and fast ecommerce website rebuild.

Read more

Why Building Ecommerce To Sell Online Is A Good Idea

By Derek Robinson

There are two important things when it comes to a physical store – reaching new customers and communicating with the existing ones. If you have a physical storefront, then you know that these two can be a difficult task. Building eCommerce to sell online is one of the main methods you can make these things easy. The world is changing and any business that does not change with it will be buried with all the old methods it is using.

 

There are many reasons why you need an eCommerce site and we will look at a few of them and why they are important.

Give Your Customers The Freedom To Shop Where, How And When They Want

We live in an era where consumers are shopping at the comfort of their home. Buying items has become a few clicks affair. With an internet enabled device and an internet connection, consumers can now buy from where they want when they want. Not giving your customers this option is unfair and you will be missing out on a lot.

 

The main reason why most people are leaning towards online shopping through ecommerce sites is because they just do not like the hassle of shopping in physical stores. There is the waste of time in traffic among other inconveniences. Another reason is that most eCommerce shops are open around the clock all year round. This means they can buy from your business even when the physical store is closed. This means more business for you and this translates to more profits.

Increasing Online Visibility

Most stores have promotions that they would like to market and there is no better way than through the internet. Most people are finding information online and this means businesses need to be where these people are looking. Exposing offers and deals on eCommerce sites is easier. You will also have a better chance of collecting emails and customer data using these sites. Collecting this information might be difficult in physical stores but easier online where they will only need to fill a short form.

Reach more Customers

If your store is located in a less trafficked area, building ecommerce to sell online will create a level playing field for your business. If you work with the right web development and marketing team, you will get a good ranking and traffic will be better than what you are getting in the physical store. More online exposure will also drive more traffic to your physical store for people who like this kind of shopping.

The Cost Of Building ecommerce Sites

It is obvious that we cannot state an exact figure of how much you will pay for your business’s eCommerce site, but we can state a range. The cost will generally depend on what you want on the site and what you want your customers to see or use. Most of the eCommerce sites that have been created and launched range between $2,000 and $10,000 sometimes the budget can go higher depending on what the site will have. Regardless of the design and the budget, you need something that works well for your business and target audience.

Read more

E-Commerce Success: Choose The Right Team

By Derek Robinson

E-commerce, also referred to as Electronic commerce, refers to the process of trading products and/or services using the internet. E-commerce involves other elements such as electronic funds transfer, internet marketing, data collection systems, and mobile commerce among many others. In this age of advanced technology, it is important to have all the necessary measures in place to match with what is going on around you for your business to succeed. If you run a business, you need to incorporate e-commerce to enjoy the multiple benefits and further grow your establishment.

 

There are many advantages to enjoy by including e-commerce in your business. One of the major benefits is that the buying process for your customers will be faster. E-commerce is geared towards centralizing all buying processes to an easily accessible online portal. Your customers can then access the portal, choose what they want to buy, and complete the process in a matter of a click and filling a brief form. A lot of people do not have the time to shop around the conventional way and will therefore find your website convenient for them it they can complete the buying without spending a great deal of time or having to walk into a traditional store.

 

On your end, there are multiple advantages all of which are co-related. You will have more customers since people are in search of an easy way to shop. When a consumer gets the feel of convenience, it is highly likely that they will recommend your business to other consumers. You will get rid of the bulky paper work thus save a great deal of money. With the speed at which information is shared online, it will not be long before more consumers come knocking. The reason why all these advantages are co-related is because the more customers you get the better your profits will be and the bigger your business will grow.

 

One of the important benefits that you will enjoy if you let professional handle your e-commerce web design and e-commerce web is that the navigation will be easy and everything will appear professionally done and thus attractive. And this is why we exist. Our team of experts will ensure that top of the range designs are used in creating your electronic commerce website and that your needs are met. This will ultimately ensure that all your set goals are achieved within a short period. The team is up to date with current technologies and this only guarantees you of high-quality results.

 

If you run a physical business, then it is important that you incorporate electronic commerce for more sales and more profits. The idea of incorporating this crucial process sin your business is not simply enough; you will also need to choose the right web development and web design team that will work tirelessly to build a website that will deliver results and serve its purpose for the long haul. Make a smart decision today and you will not regret your choice. Work with our highly qualified team to build your e-commerce and enjoy all the benefits that come with a professionally developed site.

 

e-Commerce Website Development

Read more