Located in Westbury, New York, Brush Hollow Orthodontics, as the name suggests, provides orthodontic care for dental patients. Dr. Diamantakis, the owner and founder, grew up in Shoreham, New York; completed her undergraduate degree in Spanish on full scholarship at SUNY Stony Brook while also working as an orthodontic assistant; earned her doctorate from Creighton University in Omaha, Nebraska; completed her orthodontic residency at St. Barnabas Hospital in the Bronx; and then opened Brush Hollow Orthodontics. This specialized orthodontic practice aims to provide exceptional and personalized treatment in a warm and welcoming environment.
When Dr. Diamantakis approached us, she was still in the process of launching the practice. Since she was playing a key role in designing her office, she was clear that the new website needed to revolve around the practice’s logo and branding. She also wanted it to be mobile-friendly and deliver a good user experience. Lastly, she wanted to measure success by the number of patients coming from the website.
The custom website we built is modern in every sense of the world and uses the brand’s colors to perfection. The design of the homepage relies on simplicity, with the aim of not bombarding users with too much information. The slide drawer navigation (hamburger menu icon) adds to the clutter-free look. There is a dedicated page for each service, providing patients with valuable information. A separate page has before-and-after photos of cases the doctor has worked on in a carousel, highlighting her expertise. Optimized for search engines, the website now receives a steady flow of organic visitors. This, in turn, has resulted in scores of new patients.
